Commercial vehicle engine oils: targeting needs, not specifications

As commercial vehicle markets evolve, engine oil specifications alone are no longer enough to meet the needs of diverse fleet operators. This article explores how a needs-based approach to product development, supported by market segmentation and real-world operating conditions, can help deliver greater value, improved reliability, and stronger customer confidence across both mature and emerging markets. For more information, contact your Afton Chemical representative or fill in the form on the left-hand side.

This article appeared in the August 2026 edition of Lube Magazine.