Afton Chemical launches the first Russian website from a lubricant additive manufacturer. The site represents a revolutionary approach to the sharing of detailed comparative product performance information.
Afton Chemical, one of the world’s leading developers and manufacturers of lubricant additives that enhance the performance of oils and fuels, announces the launch of its Russian language website, www.aftonchemical.ru
Not only is the site the first Russian website from a lubricant additive manufacturer, it’s also the industry’s first website, in any language, to provide detailed comparative product information, guiding blenders on how to meet their performance and environmental requirements. By including all the latest information in one easy-to-access place, www.aftonchemical.ru revolutionises the approach to keeping customers informed. It is also an approach that clearly demonstrates Afton Chemical’s commitment to supporting its growing customer base in Russia and Eastern Europe.
The detailed comparative product specifications serve as an invaluable product locator, advising customers as to the best product for their application, plus the performance criteria that can be expected. This information is available for all products, including driveline, engine, fuel and industrial additives.
The site summarises the wide range of services available from the company’s technical team, which is there to assist customers with the development, testing and support of products. A range of testing and analytical facilities is available, from basic viscosity measurements to full rig performance testing and field trials. Whether customers require a two year test programme, a new lubricant specification or just some training, all Afton Chemical’s technicians and chemists possess the necessary specialist knowledge and experience to be able to understand the requirement and help complete the project.
A 3,500-word knowledge base, summarising decades of experience in a series of informative articles, is also available as a valuable reference tool. Starting with an introduction to lubricants, the area features four sections on engine lubricants, non-engine lubricants, additive compounds and lubricant compounds.
The Contact page then directly connects Russian customers to the technical and sales team on-hand in Afton Chemical’s Moscow office. This office is supported by manufacturing/blending facilities in Europe, North America and Latin America, plus a logistics system offering worldwide bulk/ISO/box container shipping, warehousing and integrated enterprise resource planning services.
Afton Chemical is ISO 9001 (2000 Revision) qualified for manufacturing, R&D and purchasing.
So why not try the new website, and logon to Afton?
Afton Chemical Fast Facts
Afton Chemical Corporation is a wholly owned subsidiary of NewMarket Corporation (NYSE:NEU). Afton Chemical develops and manufactures petroleum additives that enhance the performance of lubricating oils and fuels to optimise their performance in machinery, vehicles and other equipment. From custom-formulated chemical blends to market-general additive components, Afton Chemical technology helps fuels burn cleaner, engines run smoother and machines last longer. Internationally recognised Afton Chemical brands include HiTEC® Performance Additives, Greenburn® Combustion Technology, and TecGARDTM Metalworking Additives.
Mike Croft
Marketing Manager
Afton Chemical Limited
London Road
Bracknell
Berkshire
RG12 2UW
England
T: +44 (0)1344 356542
F: +44 (0)1344 305428